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Welcome to a site where you can find out about new experiences in using HD, 2K, 4K and 3D digital imaging for filmed entertainment.
Since its inception in 1998, HD Cinema™ has been dedicated to providing its clients with premium High Definition gear, oustanding service, and unparalleled industry knowledge for camera rentals and post services. HD Cinema works with individuals and companies within the independent film community who produce a variety of quality digital feature films, documentaries, music videos, and television programs. Our role is to simplify the 4K and HD24p Digital Imaging processes for the creative people we work with, at affordable prices and with attentive service.
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ARRI has been a respected name in the film world for decades.
Now their newest digital cinema camera has arrived at HD Cinema, the ARRI Alexa.
The Alexa has a 3.5K CMOS imager yielding either 2K or 1920x1080 HD images. With ISO 800 sensitivity, and the Dynamic Range of 13.5 stops, this camera has outstanding performance.
ARRI Alexa rental
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New set of (6) Zeiss Ultra Primes now available
16, 24, 32, 50, 85, 135mm T 1.9
Zeiss UltraPrimes rental
(5) Zeiss Superspeed MKIII
18, 25, 35, 50, 85mm T 1.3
Zeiss Superspeed Primes rental
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Two RED Epic-X 5K cameras
HD Cinema can now offer RED Epic rental pricing at a very nice rate since we were early Stage 2 purchasers.
RED Epic-X rental |
Zeiss LWZ.2 Compact Zoom
15.5-45mm T2.6
PL Mount + Canon EF mount
Zeiss LWZ.2 Compact Zoom rental
Zeiss CP.2 Compact Primes
PL Mount and Canon EF mounts
21mm, 25mm T 2.9
28mm, 35mm, 50mm, 85mm T 2.1
New Zeiss CP.2 Super Speeds - August 2012
35mm, 50mm, 85mm T 1.5
New Cp.2 15mm T 2.9 and 135mm T 2.1 Q4
Zeiss
CP.2 Compact Primes rental
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ARRI Alura 45-250mm T 2.6 zoom
ARRI Alura 18-80mm T 2.6 zoom
Coming in June 2012 lightweight zooms
ARRI 15.5-45mm, ARRI 30-80mm
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ARRI Alura zoom rental
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The Angenieux Optimo DP 30-80mm zoom is another popular lightweight PL Mount zom lens
Angenieux Optimo DP 30-80mm lens rental
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Sony PMW-F3 Super35mm sensor
Sony F3 camera rental
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HD Cinema has three Sony PMW- F3 cameras in house now.
The new Super 35mm size sensor and built in PL Mount allow a large variety of cinema lenses to be used.
The Sony F3 has a high sensitivity ISO 800 and a 13 stop dynamic range the F3 offers amazing performance at a very affordable cost.
Record 10 bit 422 with the AJA KiPro Mini.
New firmware upgrade allows 4:4:4 10 bit HD SDI dual link to feed outboard recorders including the new Sony SR-R1 recorder.
Base camera records the same XDCAM EX format as the Sony EX1 and EX3 cameras onto SxS memory cards.
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New AJA Ki Pro Mini for rent !
record Apple ProRes HQ 10 bit 4:2:2
direct to CF cards also S-Log from Sony F3
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uses HD SDI outputs
from very many cameras including the Sony F3 or EX1, EX3
AJA KiPro Mini rental
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Sony NEX FS700 with 4K sensor + bursts of slo motion recording at up to 240 fps in 1080p, then also 480fps and 960 fps at lower resolutions.
a future Sony 4K recorder has been announced
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New Sony NEX FS700
available at HD Cinema June 2012
The Sony FS 700 has an incrediblbe new Exmor sensor that is Super 35mm sized but with a new native resolution of 4K !
This allows higher sensitivity in low light, lower image noise and a very high dynamic range.
Record to the KiPro Mini now for 10bit 4:2:2 Apple Pro Res HQ
Sony FS 700 rental
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With 5K resolution recording from 1 to 120 fps, the Epic can shoot frame rates up to 225 fps at 2K res. Over 13 stops of dynamic range, 18 stops with HDR high dynamic range mode.
RED Epic camera rental
RED MX camera rental
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RED Epic RED ONE MX
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 RED Mysterium-X upgrades are at HD Cinema Our RED cameras have the MX sensor installed now. This new sensor is commonly rated at IS0 800-1200 compared to the exising RED sensor which is often rated IS0 160-320.
There is a new and better DeBayer process with new software
REDCINE-X, along with special RED Rocket board with Quad DVI and Dual Link HD-SDI: Decode and debayer 4K R3D files realtime. Hyper-accelerated transcode to any system codec.
Plays full quality realtime 4K to 4K monitor or projector from DVI output (requires RED BREAKOUT BOX or Maxx Digital Mobile Rocket Chassis for MacBook Pro). Plays full quality 2K/1080P scaled from 4K footage out the Dual Link HD-SDI from RED Rocket card. RED Rocket rentals are avialable with or without RED MX camera rental. Plays full quality 2K scaled from 4K footage realtime through system graphics card and monitor.
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Sony EX3 with ACM-21 lens adapter
for 2/3" B4 mount lenses
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Multi-camera production wtih Sony EX3 cameras. Now with up to five cameras available at HD Cinema, along with Fuji ACM21 adapters for full broadcast quality 2/3" B4 mount HD lenses.
The Sony PMW-EX3 and our Sony EX1 cameras have become very popular with the HQ quality of XDCAM HQ recording 1920x1080 pixels onto both SxS Express 34 cards but also very affordable SDHC media. |
 Sony EX3
Sony EX1 |
HD Cinema now is providing 3D Stereo production and post services.
In addition to our Panasonic 3DA1 camcorder, we have two 3D Stereo beamsplitter/mirror rigs, a new Genus Hurricane rig as well as a 3D Film Factor BS Pro rig. They work with a variety of cameras but we have them set up for two Sony F3 and EX3 camera and two RED MX cameras.
Recording is to the Convergent Design nanoFlash 3D but also back up recording to individual SxS, SDHC or RED r3D files.
On set 3D stereo monitoring for the beam spitter requires flipping the image of the vertical camera, achieved by using the nanoFlash flip function, or an Inition Stereeobrain SB-1, Cinetal Davio to feed a Marshall 3D monitor, or there is a flip function built intoi the Panasonic BT-3DL2550 3D monitor.
A dual follow focus system synchronizes focus for either the standard lenses on the EX3s, or 2/3" B4 mount lenses on the EX3s, or PL Mount lenses on the RED or Alexa cameras.
Post production is available using Final Cut Pro with Cineform Neo3D editorial workflow. This software allows display support for 3D monitors, Real Time Convergence adjustment, and individual channel or dual stereo color adjustment.
DP / Stereographer Andy Parke with Hurricane 3D rig
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Panasonic 3DA1 AVCCAM
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A breakthrough in 3D Stereo imaging technlogy, the Panasonic 3DA1 twin lens/dual CMOS imager is an frees the camera operator from many of the complex adjustments needed with 3D Stereo mirror rigs.
Panasonic 3DA1 rental
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HD Cinema provided a RED camera package with RED Pro Primes for the feature film "Fake", a drama/thriller about an artist lured into becoming an art forger. Written and directed by Greg Friedle, DP was Matt Boyd
Cast includes Gabriel Mann, Robert Loggia, Fisher Stevens, James Noble and Jill Flint.
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The new series on PBS "Landscapes Through Time" has won a 2009 Emmy award for writing in the Creative Arts and Entertainment category. Directed and produced by Connie Simmons, the shows use two of HD Cinema's Sony F900 CineAlta camera packages in locations in France and the USA.
The artists and locations of some of the programs include: Van Gogh at St. Remy, Monet's Waterlilies in Giverny, Cezanne in Provence - Mont St. Victoire, Renoir's Olive Groves - Cagnes Sur Mer, American Impressionists in Giverny, Turner at the Harbor of Honfleur.
Production Photos Link
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Sony PMW-F3 Sony NES-FS700 Sony PMW-EX3 Sony PMW-EX1
ARRI ALEXA
RED ONE MX RED EPIC 5K
Panasonic AG-3DA1
HD camera rentals Tripod, Mattebox, Filters, Monitors, HD lens rentals 35mm PL Mount lens rentals
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 HD Cinema provided a Sony F900R package with Fujinon HA25x16.5 super telephoto and HA 13x4.5 wide angle zoom lenses for the documentary production "Morning Light". Co-directed by Paul Crowder and Mark Monroe, the Pacific High production team followed the rigorous tryouts to select a young crew to sail a 52 ft yacht from Long Beach CA to Honolulu Hawaii for the 2007 Transpac Race.
Director of Photography Joseph Nalevansky, onboard cameraman Rick Deppe. Executive producers are
Roy Disney and Leslie DeMeuse, Producer MarkMonroe. Download a HD trailer at the Morning Light website
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 Imagine a cinema-verité recreation that illuminates the action leading up to and immediately following the eternal moment in the Spanish court painter's masterwork.
Titled "89 Seconds at Alcazar" this piece was conceived and directed by film/video artist Eve Sussman bringing Velásquez' 1658 painting "Las Meninas" to life in High Definition digital video.
click this image to see a 794x446 reduced image, but this is actually a still frame from a 1440x1080 frame captured from
24p HDCAM videotape of the live, re-created scene with actors and live action.
The installation (a 12 minute HD loop) premiered in the United States at the Whitney Biennial in March 2004, and was acquired for the permanent collections of the Whitney Museum and the Museum of Modern Art.
The video was shot with a Sony F900 CineAlta over four days in May in Williamsburg, Brooklyn.
The Director of Photography was Jeff Blauvelt, Steadicam was by Sergei Franklin.
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Jeff Blauvelt has received Emmy awards for Cinematography, Lighting and Editing during his years working in film and broadcast television. Now as a principal of HD Cinema, he is consulting and collaborating with independent feature filmmakers and television documentary program producers.
Jeff Blauvelt, Sergei Frankln, Claudia Serpa, Eve Sussman on the set of 89 Seconds at Alcazar
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Recent feature production using HD Cinema's cameras include:
"The Future" 2012 ( Sundance 2012 premiere) Director/Writer Miranda July; Producers Gina Kwon, Gerhard Meixner, Chris Stinson; DP Nikolai von Graevanitz; Editor Andrew Bird. Shot with RED MX cameras. Cast included Miranda July ( Me and You and Everyone We Know" ), David Washofsky, Hamish Linklater, Isabella Acres.
"Lake Effects" 2011 Director Michael McKay; Producers Scott Bridges, Michael McKay, Sara Elizabeth Timmons; DP Matt Boyd; 1st AC Evan Wilhelm; RED MX cameras; Smith Mountain Lake in Virginia is the setting for this comedy/drama. Sisters Lily and Sara reunite at the family home on the lake after their father dies. Cast includes Jane Seymour ( Wedding Crashers 2005, Live and Let Die 1973), Scottie Thompson (Star Trek 2009), Jeff Fahey (Lost episodes 2008-10, Grindhouse 2007, Machete 2010)
see other Features and Documentary productions
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contact: Jeff Blauvelt jeff@hd-cinema.com 310-434-9500 ph
HD Cinema 12233 W. Olympic Blvd. Suite 120 Los Angeles, CA 90064 |
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